Author Archives: Nick

5 Reasons Why Reducing Your Marketing Budget During Covid-19 is a Bad Idea

Surviving the turbulent landscape of Covid-19 may well prove to be the greatest challenge of our generation, and we’re all scrambling for ways to work smarter and bring in new business. Many organizations in their haste to cut costs will be tempted to slash their marketing & advertising budgets but is it really such a good […]

Fax Marketing, What And When To Send

Fax, like all mass marketing, is primarily there to grow your business and win new clients. Winning new business is the hardest and most expensive thing there is. Existing clients generate 80% of your ongoing business BUT to expand and flourish you need a constant stream of new people. You must advertise entry level, affordable […]

The Do’s and Don’ts of Fax Marketing

We have been fax marketing in Australia for 15 years without one single compliance incident. In that time we have sent out millions of faxes for hundreds of different products.  Here are the key ingredients of our success. Golden Rules We have achieved the above by following the Golden Rules of Faxing. Always comply with […]

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